Who is Impact Consumer Research?

We are a group of marketing professionals who came together in 2004 to provide our unique stamp on marketing research design and consultation. Our vision is to inform clients’ business strategies through the application of proven marketing research techniques. Each partner brings an extensive background in domestic and global marketing research. This depth of knowledge allows us to offer something unavailable anywhere else: a more flexible, adaptive approach to achieve impactful insights.

Our client service team brings broad, in-depth experience with its roots in classic research design. This allows us to provide our clients more flexible ways to uncover actionable insights. Our specialty is developing custom marketing research solutions for even the most challenging missions. We know the tried-and-true approaches and how to adapt them into tools appropriate for today's marketplace.

We employ a collaborative approach to each project we undertake. A senior-level partner leads each of our projects and is supported by an experienced client service team. The team stays hands-on throughout to provide thought leadership from qualitative exploratory design, to survey development and delivery of final results.

The Impact Consumer Research approach entails senior-level leadership, a broad knowledge base and adaptability to deliver actionable results and continuing value after the project.